New collection of wooden toy cars designed by Floris Hovers

Floris Hovers (1976) graduated at the Design Academy Eindhoven, and runs his studio and workshop from Raamsdonksveer in the south of Holland. His designs go back to the absolute essential, and his great understanding of colours, composition and shape are really playful and distinctive.

Floris gained international fame with his iconic Archetoys, these steel miniature vehicles are produced by the well known Italian designlabel Magis, and can be found in the contemporary art collection of the Stedelijk Museum Amsterdam

In 2016, Floris did publish a highly recommended book about his work so far ('Hovers' Manual Of Things') each with a handcrafted cover by the artist himself (€ 49,50, available via Floris Hovers). 

floris hovers houten speelgoed ikonic toys

The new line for Ikonic Toys will be available mid 2017. Follow Floris and Ikonic Toys on social media for the latest news, for example here or here

Check out this interview by ArchiExpo with Floris Hovers.


Archiblocks wooden blocks by Floris Hovers

ArchiBlocks by Floris Hovers - will be added to the Ikonic Toys collection as well


Maurice Doorduyn van Ikonic Toys bij de Archetoys van Floris Hovers

Maurice Doorduyn of Ikonic Toys looking at the Archetoys of Floris Hovers