Floris Hovers, toy designer and artist

Minimalistic and colourful toys, designed by Floris Hovers. His designs go back to the absolute essential, his designs are playful and distinctive.

Floris Hovers

Floris Hovers, toy designer and artist - background

Floris Hovers was born in 1976 in Raamsdonksveer, in the South of the Netherlands. After some basic training in engineering and advertising and presentation techniques in Utrecht, he studied at the Design Academy Eindhoven, and graduated in 2004. In 2006 he started his own design studio and workshop.

Playful Design

His designs go back to the absolute essential, and his great understanding of colours, composition and shape are really playful and distinctive. Playful design - this is the essence of designer Floris Hovers.

Floris gained international fame with his iconic Archetoys for the famous Italian furniture brand Magis, and his work can be found in the contemporary art collection of the Stedelijk Museum Amsterdam. 

In recent years, Floris has focused more on creating free work. The playful dioramas, landscapes and skylines were on display at Gallery Lidewij Edelkoort Paris, Big Art Amsterdam, Gallery Untitled Rotterdam, Le Rivoli Brussel, Object Rotterdam and Galerie Jacques Cerami.