Looking for something really special? IKONIC's collection is unique and incomparable.

Is it art? Design? Toys?

This colourful collection may be all of it. It can be played with, collected, used as an interior accessory, as a unique gift. In the collection, you will find items that have been tested as toys, and can be used that way. But you will also find unique, limited and numbered objects, handmade items and special car models.
Whichever product you choose, the collection focuses on the aesthetic value and special signature of the designers.

The most beautiful objects designed by talented designers with their own signature. In our collection you will find collectibles, interior accessories, modern wooden toys and real eye-catchers. The objects are designed with great care. Choose for example the popular Duotone Cars or the modern nativity set or wooden animals by Floris Hovers, the transparent toy cars or the colorful design puzzle by Joost Swarte. These iconic design toys make a great gift for young and old.

Dutch Design for all!

Design Toys

Since prehistoric times, the desire to play has been a need that characterizes human beings. While playing, children, and adults, develop various skills and social behaviors. Playing games and playing with toys is characterized by the fact that it usually has no specific purpose, that it is only for fun and entertainment, and that it is separate from serious activities and daily life.
IKONIC introduces toys that are not only useful for such activities, but are also designed with a sense of form, color and composition. They are designed by famous designers with great experience, and with high aesthetic quality. These “playable design objects” are distinguished from other toys by their different starting point for design. These designs are characterized by the designer's artistic, personal approach to the problem, resulting in a unique object that reflects the designer's vision. The products are products with a signature, an 'author's design', where (unlike regular toys) not the target group, but the artistic quality of the item is paramount. The IKONIC designs by Floris Hovers, Joost Swarte, Kiki van Eijk, Maurice Doorduyn and Richard Hutten illustrate this.

Bauhaus, Eames, Warhol

Design Toys, however, are of all times. As early as the early 20th century, professional designers were involved in designing games and toys. Bauhaus designers Alma Siedhoff-Buscher and Josef Hartwig designed a beautiful block set and chess game (still available, Naef Spiele) as early as 1923. World-famous were Charles and Ray Eames' play elephants (Vitra) and Kay Bojesen's wooden monkeys, and they too are still available. Pop-Art artist Andy Warhol collected toys and painted the toys on canvas for his children's exhibitions in museums. Hans Brockhage's 1950 walker cum rocking chair is an extraordinary object of high aesthetics in which form follows function. Of more recent date is the Puppy by Eero Aarnio, whose goal was to make a dog in the way children draw a dog.

Sustainability

Today, the demand for traditional toys is increasing, especially those objects made from recycled, or recyclable or otherwise sustainable materials. In the wake of traditional toys, Design Toys are increasingly popular because they offer a specific quality that stands out on a crowded toy shelf, in addition to being explicitly sustainable because of their artistic quality.